Minimalism And LastObject: Like Two Peas In A Pod
May 07, 2020Woah...minimalism. That kind of sounds like a funny thing to claim as a product company. A lot of us think of minimalism as no products at all or the bare necessities. But minimalism is more about intentionality rather than an actual amount of things.
It’s about being mindful about what we bring into our life, whether that be actual things, food, people, etc.
So, let’s talk about how minimalism and LastObject products can be a perfect pair if used intentionally.
How LastObjects can be minimalist
By reducing physical clutter
If you are using single use items like tissues or cotton swabs, these things take up space, especially since we typically buy a lot of them at once. We kinda have to, they are single use.
When we make the switch to LastSwab for example, this is bringing one thing into our life...as opposed to hundreds in a pack.
Same with LastTissue. To make single use tissues realistic, we probably have a whole box since they are used once then thrown out. LastTissue comes with reusable and washable tissues packed nicely into a compact case.
Bye bye clutter.
This is great for freeing up bathroom space or bag space when traveling and on the go!
The intentionality
In regards to minimalism and sustainability: not only should we be more mindful about what we bring into our lives, we should be more mindful about the footprint of those things as well.
We should bring in a product that adds value to our lives and also encourages a more sustainable experience, e.g., something that is reusable rather than single use.
An important thing to consider is the manufacturing of the product itself. Has it been made in a high quality and sustainable way?
Because the reality is we could go and buy a copy-cat version of LastSwab and this product would probably reduce our single use footprint. But how long will that product last? How well was it made? Was it made in a sustainable way?
Intentionality: LastObjects have it.
How LastObjects can be used without intention
If we buy them and don’t need them
![How LastObjects can be used without intention](https://cdn.shopify.com/s/files/1/0225/3393/1085/files/insta4_large_48856ed1-0c22-4a31-9123-2f80cd86baf1.jpg?v=1604417851)
Those who don’t use cotton swabs or tissues shouldn’t buy LastSwab or LastTissue. These are meant to replace the specific uses that those single use products bring, and if you don’t have a use for them you won’t have a use for these.
A true sustainable product is no product at all, so if that’s the “product” you had then stick with that. Maybe “less” isn’t as Instagram worthy, but that’s not what we are here for are we.
Buy too many
![Buy too many](http://cdn.shopify.com/s/files/1/0225/3393/1085/files/happy-woman-shopping-online-at-home-3769747_large.jpg?v=1588801717)
No matter how sustainably sourced or manufactured our LastObjects are, they will always have a footprint.
While “the more the merrier” may apply to the amount of people replacing single use products with LastObjects, the same does not apply to one single person buying a bunch of the same product.
The more LastSwabs or LastTissues someone owns doesn’t equal more resources being saved.
We do a lot to make sure our product footprint is minimized so that more resources are quicker saved when switching from a single use product. So if we bought 20 LastSwabs and 19 of them sat and collected dust, the footprint would be much bigger. 20 times bigger, actually.
![Buy too many 1](http://cdn.shopify.com/s/files/1/0225/3393/1085/files/beige-and-black-chair-in-front-of-white-desk-509922_large.jpg?v=1588802025)
Okay, so maybe our products aren’t necessarily minimalist per say. Because even the most well intentioned products can be used without intention. They can also be used with intention of course.
We at LastObject create products intentionally with the environment, quality, functionality, and the end user in mind. Our products allow others to receive their benefits without the usual environmental footprint found in single use versions.
As we’ve learned in this article, or have known all along, there are two major parts to intentionality with bringing a new product in our life.
One of them is whether or not the product is manufactured well and is in line with our values regarding the environment or otherwise. The other is deciding if that product will contribute to our lives or just take up space. And how many of this product do we actually need in order for it to help?
These questions aren’t easy to answer right away, but if we look inwards and feel what is right for us, this will probably lead us to a life more in line with our values. And one filled more with intention instead of the unnecessary.
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